DNM SYLLABUS & PROGRAM OUTLINE (2) - Flipbook - Page 62
A Comprehensive Guide to Spotting & Challenging False
Eco-Claims
677
What It Is Not
677
Companies Often Accused of Greenwashing
677
Ownership Structures & Transparency
678
Finding Out Who Owns What
678
Green Marketing Jargon to Watch For
679
Green Labeling & Certifications
679
Real-World Examples & Vigilance
680
Pacifica
680
BareMinerals
680
Lush & Aveda
680
How to Write & Complain
680
Pacifica
680
BareMinerals
680
Looking Ahead
681
Moral Outrage and Collective Consumer Action
681
Nail Polish: A Toxic Wake-Up Call for Women and Children
683
Understanding